If you’re a short-term rental host, you may be wondering if it’s worth it to go all out with a themed listing. After all, some guests may be turned away by a theme, right?
While that may be true, there are a few reasons why hosting a themed rental might be a good idea. In this blog post, we’ll take a look at some of the pros and cons of Airbnb themes. We’ll also offer some tips for hosts who want to create a themed experience for their guests!
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The Pros of Airbnb Themes:
Stand out from other listings
A themed rental can be a great marketing tool to stand out from the competition. If you’re looking for ways to stick out from the crowd and attract more guests, offering a themed experience is one way to do that.
Charge a premium
A themed rental is considered a “premium” experience. Many guests will pay more to impress someone they are traveling with, or to take fun photos in your space. If your theme speaks to a guest, they will be willing to pay more for it.
Easier to market to specific guests
Themed rentals can also be a great way to up your short-term rental game. If you have a unique theme that appeals to a particular type of guest, you’re more likely to get bookings from people who are specifically looking for that kind of experience. For example, short-term rentals that are bachelorette party-themed have been doing exceptionally well with bridal parties in Scottsdale, AZ.
Unique interior designs make great photos
Finally, themed Airbnb rentals can be a lot of fun! If you love decorating and coming up with creative ideas, creating a themed interior design for your rental may be right up your alley. In addition, a uniquely themed short-term rental will turn out great on photos – and amazing photos are one of the keys to success as a host!
Photo credit: NBC News
The Cons of Themed Airbnb Rentals:
Not all guests love it
Of course, not everyone is looking for a themed experience. Some guests may prefer a more traditional rental, so you could end up turning away potential guests if your rental is too over-the-top.
It’s a lot of work
Creating a themed Airbnb rental can also be a lot of work. If you’re not careful, you could end up spending more time and money on furnishing your rental than you would if you just stuck to a traditional setup.
Untraditional listings still need to follow traditional rules
Finally, it’s essential to make sure that your themed Airbnb is in compliance with all of Airbnb’s rules and regulations. If you’re not careful, you could end up getting your listing removed from the site!
Photo credit: ypulse.com
Tips for Hosts Who Want to Create a Themed Airbnb Rental:
Research
Do some research before you choose your theme. What kind of guests are you trying to attract? What kinds of themes are popular on Airbnb? What are guests coming to your area for? For example, a Disney-themed rental in Orlando, Florida, makes a lot of sense. But it may not be as successful in Lake Tahoe.
Create a plan
Once you’ve chosen your theme, it’s time to start planning! Make sure you have a clear vision for your rental before you start decorating. Check out pinterest boards for inspiration.
Set a budget
Keep your budget in mind as you’re planning and decorating your rental. It’s easy to get carried away when you’re creating a themed space, but remember that you don’t want to spend more money than necessary.
Pay attention to the details
Small touches can go a long way when it comes to creating a successful themed Airbnb rental.
Fill out your listing thoroughly
Finally, don’t forget to promote your listing! Be sure to include information about your theme in your title and listing description so that guests will know what they’re getting themselves into.
Final Thoughts
While there are some challenges to hosting a themed Airbnb, there are also several benefits. If you’re thinking about creating a themed rental, be sure to do your research and create a plan before you get started. With a little bit of effort, you can create a successful themed Airbnb that guests will love!
Host Tools provides an automated, unified calendar for short-term rental hosts, allowing you to seamlessly list on all major channels. Start your free trial today!
